THE BRIEF: Museums are increasingly unable to resonate with a younger audience. Liberty hall museum IDENTIFIED THE NEED FOR AN INTERACTIVE WAYFINDING SYSTEM THAT BOTH, HELPS INDIVIDUALS & GROUPS NAVIGATE AROUND THE GROUNDS AND MAKE ITS HISTORY MORE ACCESSIBLE TO THE PUBLIC.
The solution: Liberty hall ground is an interactive WAYFINDING project that seeks to tackle this head on, using interactive, augmented reality to connect with a tech-savvy youth. An identifiable icon system maps out an accompanied easy to read map and posts with scannable QR codes for the champion trees that would route you to that trees specific page on the museum website, as well as a collaboration with Computer Science students to create a website.
Art Direction - SpF Student Research Team - Video Production - Photography - Logistics - Design / User Research